COMPETITION
Tomorrow’s Hotel, European Hotel Design Awards 2014
RESULT
Shortlisted
LOCATION
London
Rethink Interiors entered the Tomorrow’s Hotel competition in order for the design team to explore new concepts + enjoy creative freedom with no budget, brand, or location constraints.
We chose to develop a concept that revolved around total flexibility of site size; a brand that could stand alone or be included within any existing branded hotel; a healthy grab + go or stay + relax as per your desire concept.
We feel our design offers a strong alternative to the traditional take on a hotel restaurant. This is shown through not only our bold interior design but also the interactive experience, use of local ingredients which provides an inventive cuisine + ensures a strong integration between the hotel guests + the local community.
Our concept was one of four shortlisted in the 2014 competition.